5G is Fighting Climate Change

Client: Cellular Telecommunications and Internet Association (CTIA)

Role: Art Direction, Design, Storyboard

I collaborated with January Third and CTIA internal team to produce a video highlighting the benefits of 5G, emphasizing its role in creating a more connected world and reducing carbon footprint. Leveraging CTIA's brand, we utilized a vibrant paper cutout animation style and uplifting music to convey this important message.

The video premiered at the 2022 CTIA 5G Summit and was featured in a globe projection media campaign in Las Vegas.

Credits

Creative Development: Duke & Duck

Creative Direction: Zach Goodwin & Maggie Winters Gaudaen (January Third)

Executive Producer: Alex Herder

Producer: Aliyah Oestreicher. Megan Burke

Art Direction, Design & Storyboard: Jojo Chongjaroenjai

Animation: John Martinez, Dave Ellington, Conner Troxclair

Sound Design: Chris Mastellone    

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