Monster Content is an animated journey through LinkedIn Learning production pipeline at the Carpinteria campus! The animation displays high-level content production process from script to publication. The goal is to use the animation as a visual guideline for new instructors and for on-boarding orientations. With the entire graphics department, I had an opportunity to lead this initiative from concept to completion. The concept of 'Monster' derived from a large (monstrous) library of content the team has produced over the years. We decided to use this as a theme for the animation, translating every department into their own special monsters.
Role: art direction, storyboard, composition, and character animation
Initial sketch & Storyboard
Mark McLoughlin (Lead Designer)
Tori Smith (Lead Designer)